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49: Directive: Hustle

I’ve been toying with this idea in my head for a little bit. HP knows that nowadays everybody is working and everyone thinks they’re the next big thing; but what consumers need is a shoe that can handle that kind of constant hustling. This connects to apropos by meeting the demands of the times.

It’s 2017, time to ride and grind! People have to work now more than ever, Hush Puppies understands that. You’ve got your 9-5 hustle, your evening hustle, your side hustle, your walking the neighbor’s dog hustle, your OTHER side hustle…

What you need is a shoe that can handle all your hustling.

Hush Puppies, hustle with purpose.

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